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SEO Firms In West Palm Beach Should Optimize For Bing As Part Of SEO Services

Why Should A SEO Company In West Palm Beach Optimize For Bing ?

Bing is a search engine developed by Microsoft that was launched in 2009, Bing is a search engine that is growing with each passing year, though many SEO experts located in West Palm Beach (and throughout the US) tend to ignore the search engine because it does not generate the same amount of traffic and searches as Google. However, even though Bing does not have the same level of traffic and searches as Google, it does not mean that a SEO company should neglect Bing when optimizing and promoting websites online because Bing is used to power search engines in other websites.

Bing is used to power searches on the Siri software found on Apple's iPhones, which means Bing powers a substantial volume of mobile traffic. Besides Siri, Bing is also used to power searches on Facebook, one of the largest social media websites that has billions of visitors and is capable of generating a large volume of traffic to any business website. Therefore, SEO agencies in West Palm Beach have to consider Bing as part of their package of SEO services because neglecting this search engine means missing out on a large volume of traffic from both desktop computers and mobiles.

How To Optimize Websites For Both Google And Bing

Therefore, if a SEO company wishes to make the maximum level of traffic, then it becomes imperative to optimize websites for both Google and Bing search engines. Google and Bing have similarities and differences, therefore, it is very important to plan on-page and off-page SEO to meet the requirements of both search engines. There is a difference between Google and Bing, in regards to search engine inquiries, when internet users make an ambiguous search phrase, Bing delivers local West Palm Beach results first, while Google gives the most popular websites that are associated with the keywords entered.

Google and Bing should be part of SEO services even though both search engines have their differences in regard to how they handle keywords, when internet users in West Palm Beach enter a keyword into Bing's search engine, the Microsoft search engine delivers results that match the exact keyword. However, Google does a fantastic job recognizing the context of the keywords, which makes it much easier to promote a website because it allows for little more freedom when it comes to being creative with the search queries.


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